Vampire Power Awareness

This is brilliant content promoted through TECO. It looks like the vampire phenomena, (shows like True Blood) have provided iGo with an interesting angle to discuss an ordinarily boring topic. For content to spread online, brands need to create entertaining and engaging content.

UN Adopts Wiki-Power To Document Wildlife Conservation

The United Nations Environment Programme has recently turned to the power of the wiki to provide a worldwide picture of wildlife conservation efforts. The new site, ProtectedPlanet, aims to increase visits to and awareness of protected areas. The potential is then generated for increases in upkeep funding and popularity of conservation efforts. ProtectedPlanet links into Wikipedia, Google Maps and the Google photo site Panoramio. According to Charles Besancon of the UNEP, protected areas are one of the best ways to safeguard ecosystems and plant and animal life.

Source: PFSK, Getty Images