Tactics: Be a better strategist
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TweetAlmost every one I meet wants to do strategy, be a strategist or marry
Mark Pollard. But why? Imagine this, you’re a solider in a war, a general
even...
11 trend predictions for 2012
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Ben Phillips and I looked into the murky crystal ball and pulled out eleven
amazing trends/headlines/things that you will see in 2012.
1. The 1% fight bac...
The Power of Advertising
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Internet is a global advertising marketplace, which allows people to both
advertise their products/services and to make money online. Thousands of
bloggers...
My greatest triumph!
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Sorry. I can't resist. John Carson, a fellow runner from Canada, unearthed this photo from the archives of the Toronto Star. It's the finals of the 1500 mete...
Mukherjisms
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I have a friend that I met 20 years ago at BMP called Paul Mukherjee.
He is funnier than hell and wiser than Yoda.
Some of the things he has said and don...
where did all the steering wheel locks go?
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my first (and only) carProbably a meaningless ponder but walking through
Redfern, where I’ve been living these last 6 weeks, I couldn’t help but
notice tha...
Blog Strategies
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TweetHow should large media organizations handle their blogs? As editors
struggle to increase their news coverage, to generate the indispensable
serendipit...
Ten gets ‘playful’ with Bingle and The Living Room
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Ten has announced two new commissions – a reality show featuring former
Tourism Australia ambassador Lara Bingle and The Living Room, “a brand new
take on ...
subtle fail
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I've got a bunch of talks to write over the next few weeks. I'm conscious that I've been doing varients of the same thing recently. I'd like to change that. ...
Perfect and impossible
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The definition of a revolution: it destroys the perfect and enables the impossible. The music business was perfect. Radio, record chains, Rolling Stone magaz...
Old isn’t cool online either, Lachlan. But what is?
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There was an opinion piece in this weekends AFR by Alan Stokes in which the
author discussed the current situation at Network 10 and what Lachlan
Murdoch i...